InsideProduct

InsideProduct

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Understand your customers regardless of the product you work on
Even if you build software for your organization's own use, you still need to consider your organization's customers' needs.
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Kent J McDonald
How do I identify outcomes for a nonprofit?
Does business value even make sense for a nonprofit? If so, how do you measure it?
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Kent J McDonald
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What is business value any way?
For "business value" to be valuable, you need to use it to make decisions.
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Kent J McDonald

May 2025

How do you identify your internal product?
If you’re a business analyst or product owner working in IT, do you see yourself working on a product? Maybe you should. Here are some ways to define…
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Kent J McDonald
Who really does internal product management
In some circumstances, it's possible for there to be internal product management without internal product managers.
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Kent J McDonald
1
How to guide delivery decisions with the constraints matrix
Find out about the constraints matrix, which helps you understand the relative importance of key constraints so that you can make reasoned decisions…
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Kent J McDonald
The product lifecycle for internal products
The product lifecycle has a significant impact on how you approach your product. It may even be more important for internal products.
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Kent J McDonald
2
Use decision filters for outcome-based decisions without a metric
While ideally you have a metric to use as the basis of your decisions, sometimes a metric just isn't practical. I've been in that situation and have…
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Kent J McDonald

April 2025

Why should business analysts care about product management?
You may have heard that business analysts are product people too. I figured it was time I explained why some business analysts might want to think of…
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Kent J McDonald
From BA to Product Owner to Product Manager
In 2023, Adrian Reed and I talked about the crossover between business analysts, product owners, and product managers.
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Kent J McDonald
Helpful techniques for backlog refinement
While there is no such thing as best practices, here are three techniques I’ve found quite useful whenever I’ve had a backlog I needed to manage.
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Kent J McDonald
How to be an agile business analyst
Five years ago, I self-published a book. I always thought it'd be neat to have an audio book version. Now, thanks to AI, I have one.
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Kent J McDonald
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© 2025 Kent J McDonald
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